HAGLÖFS | Lite Pants
©KontraPixel | Jana Erb

Lite Pants

HAGLÖFS
Category:
APPAREL
summer 2021

We asked the Brands a few questions about their product and their company.
This is what they told us:

Many outdoor garments are designed as tweaks of the ‘standard’ version, and all too often that standard has been based on the male body. With our new pants range we take the individual into account, all women’s pants are designed with a female-first approach, with a true understanding of what types of fit and style are most sought after. The smart functions and details are all there, the quality and comfort are impeccable, and the design is adapted to movement. The impressive durability goes hand in hand with our responsible design process, focusing on recycled materials and fabrics. Feeling comfortable about the way you look is a subconscious part of your performance that is often underestimated. But when you feel better you perform better. Some would say it’s hard to choose the right model. And frankly, we agree. From this season on, we are simplifying our range, making it easier to find the right pants, offering three different fits: Slim: Body hugging with great freedom of movement. Standard: Sits close, not tight and tapers at the ankles. Relaxed: Straight legs all the way down, ideal for layering. You can further specify fabric type, according to their activity, selecting from: Rugged: Extremely tough and protective, yet flexible. Mid: Durable and versatile with comfortable stretch. Lite: Lightweight with wicking action. And, to make the selection process even easier, we are launching a Pants Finder on our website. Choose your fit. Choose your quality. Done. Simple as that.

PRODUCT WEIGHT:
(Relaxed) 0,290g (Standard) 0,210 (Slim) 0,283
RECOMMENDED RETAIL PRICE:
120,00 €
AVAILABLE IN STORES:
Spring / Summer 2022
What makes your product a perfectly developed PIECE OF GEAR FOR WOMEN?

Many outdoor garments are designed as tweaks of the ‘standard’ version, and all too often that standard has been based on the male body. With our new pants range, all women’s pants are designed with a female-first approach, with a true understanding of what types of fit and style are most sought after.  

HAGLÖFS | Lite Pants
HAGLÖFS | Lite Pants
HAGLÖFS | Lite Pants

"What MATERIALS is your product made off? "

Climatic™ Lite 93% recycled polyamide, 7% elastane, 98 g/m². Our lightest Climatic™ fabric, with a comfortable stretch and moisture-wicking properties, bluesign® approved.

"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "

Our sustainability strategy covers the core areas below. For details of our work in each of the areas please see our latest sustainability report Haglofs_Sustainability_Report_2020.pdf

A life well lived We will offer products that are designed and made to last, supported by services which help keep them in circulation for generations.
• Quality
• Repair
• Re-purpose

One planet production: We will fight climate change by reducing our carbon footprint even as our business grows.
• Materials
• Factories
• Operations

Our people We will have a positive impact on the communities we connect with.
• Employees
• Workers
• Consumers ...

These are the SUSTAINABLE INNOVATIONS on the product: GRI certified nylon, with great functionality, when it comes to abrasion resistance, DWR performance (FC-free) and comfort. As part of our target to ensure that 100% of our main fabrics contain renewable or recycled materials by 2025 all of our pants collections have been moved to recycled fabrics this includes the Rugged, Mid and Lite pants. On top of this all the carbon emissions from the production and transportation of the pants have been offset through high quality climate compensation projects. This is part of our climate commitment which aims at halving our carbon emissions over the next 10 years, reaching net zero by 2030 and taking responsibility for the remaining emissions along the way. See www.haglofs.com/sustainability/climate for full details of our climate commitment.

"We know there are FUN FACTS and / or a BACKSTORY! Please share!"

One day, we were a group of women at Haglöfs who started talking about the hazards of finding the right legwear for different outdoor activities. To find the right fit can be really hard and time consuming. The more we talked about it we realized that we all were more or less on the same page – fit is crucial, it has to be comfortable, give freedom of movement, have the right features but at the same time not too many features – rather only what is necessary for the activity. No need for extra pockets or gadgets, and we all agreed that is has to look flattering – otherwise we won’t buy it. All of us who were chatting that day have different body types and are in need of different fits, one fit doesn’t fit all. Right there and then we started to nail down all the different parameters for each model and each fit in our new pants range. Looking at other markets, for ex. Jeans, different fits/models have for a very long time been both self-evident and easy to understand. Therefore, we have also put a lot of effort into making it easy to understand the Legwear program. The different models, fits, features. We like to make it easier, less complicated, less time consuming to find your favorite fit. And when you have found it, you can choose to have it in a heavy rugged material, a lighter material or the version you prefer. Our aim is to build this Legwear program for multiple seasons in a long-lasting and long-term way. When you have found your fit, the same fit will be available for future seasons as well.

HAGLÖFS | Lite Pants

Lite Pants

HAGLÖFS
Category:
APPAREL
summer 2021
We asked the Brands a few questions about their product and their company. This is what they told us:

Many outdoor garments are designed as tweaks of the ‘standard’ version, and all too often that standard has been based on the male body. With our new pants range we take the individual into account, all women’s pants are designed with a female-first approach, with a true understanding of what types of fit and style are most sought after. The smart functions and details are all there, the quality and comfort are impeccable, and the design is adapted to movement. The impressive durability goes hand in hand with our responsible design process, focusing on recycled materials and fabrics. Feeling comfortable about the way you look is a subconscious part of your performance that is often underestimated. But when you feel better you perform better. Some would say it’s hard to choose the right model. And frankly, we agree. From this season on, we are simplifying our range, making it easier to find the right pants, offering three different fits: Slim: Body hugging with great freedom of movement. Standard: Sits close, not tight and tapers at the ankles. Relaxed: Straight legs all the way down, ideal for layering. You can further specify fabric type, according to their activity, selecting from: Rugged: Extremely tough and protective, yet flexible. Mid: Durable and versatile with comfortable stretch. Lite: Lightweight with wicking action. And, to make the selection process even easier, we are launching a Pants Finder on our website. Choose your fit. Choose your quality. Done. Simple as that.

PRODUCT WEIGHT:
(Relaxed) 0,290g (Standard) 0,210 (Slim) 0,283
RECOMMENDED
RETAIL PRICE:
120,00 €
AVAILABLE IN STORES:
Spring / Summer 2022
What makes your product a perfectly developed PIECE OF GEAR FOR WOMEN?

Many outdoor garments are designed as tweaks of the ‘standard’ version, and all too often that standard has been based on the male body. With our new pants range, all women’s pants are designed with a female-first approach, with a true understanding of what types of fit and style are most sought after.  

HAGLÖFS | Lite Pants
HAGLÖFS | Lite Pants
HAGLÖFS | Lite Pants

"What MATERIALS is your product made off? "

Climatic™ Lite 93% recycled polyamide, 7% elastane, 98 g/m². Our lightest Climatic™ fabric, with a comfortable stretch and moisture-wicking properties, bluesign® approved.

"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "

Our sustainability strategy covers the core areas below. For details of our work in each of the areas please see our latest sustainability report Haglofs_Sustainability_Report_2020.pdf

A life well lived We will offer products that are designed and made to last, supported by services which help keep them in circulation for generations.
• Quality
• Repair
• Re-purpose

One planet production: We will fight climate change by reducing our carbon footprint even as our business grows.
• Materials
• Factories
• Operations

Our people We will have a positive impact on the communities we connect with.
• Employees
• Workers
• Consumers ...

These are the SUSTAINABLE INNOVATIONS on the product: GRI certified nylon, with great functionality, when it comes to abrasion resistance, DWR performance (FC-free) and comfort. As part of our target to ensure that 100% of our main fabrics contain renewable or recycled materials by 2025 all of our pants collections have been moved to recycled fabrics this includes the Rugged, Mid and Lite pants. On top of this all the carbon emissions from the production and transportation of the pants have been offset through high quality climate compensation projects. This is part of our climate commitment which aims at halving our carbon emissions over the next 10 years, reaching net zero by 2030 and taking responsibility for the remaining emissions along the way. See www.haglofs.com/sustainability/climate for full details of our climate commitment.

"We know there are FUN FACTS and / or a BACKSTORY! Please share!"

One day, we were a group of women at Haglöfs who started talking about the hazards of finding the right legwear for different outdoor activities. To find the right fit can be really hard and time consuming. The more we talked about it we realized that we all were more or less on the same page – fit is crucial, it has to be comfortable, give freedom of movement, have the right features but at the same time not too many features – rather only what is necessary for the activity. No need for extra pockets or gadgets, and we all agreed that is has to look flattering – otherwise we won’t buy it. All of us who were chatting that day have different body types and are in need of different fits, one fit doesn’t fit all. Right there and then we started to nail down all the different parameters for each model and each fit in our new pants range. Looking at other markets, for ex. Jeans, different fits/models have for a very long time been both self-evident and easy to understand. Therefore, we have also put a lot of effort into making it easy to understand the Legwear program. The different models, fits, features. We like to make it easier, less complicated, less time consuming to find your favorite fit. And when you have found it, you can choose to have it in a heavy rugged material, a lighter material or the version you prefer. Our aim is to build this Legwear program for multiple seasons in a long-lasting and long-term way. When you have found your fit, the same fit will be available for future seasons as well.

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