ECCO | BIOM 2.0 BREATHRU
©KontraPixel | Sandra Steh

BIOM 2.0 BREATHRU

ECCO
Category:
FOOTWEAR
summer 2021

We asked the Brands a few questions about their product and their company.
This is what they told us:

Let your foot breathe all summer in the new, high-performance ECCO BIOM 2.0. With the BREATHRU concept and specially engineered mesh uppers that manage moisture, this highly versatile outdoor shoe will keep your foot cool and comfortable. Your foot will activate its natural systems for shock absorption and motion, thanks to ECCO’s BIOM® NATURAL MOTION® Technology. For superb energy return, the ECCO BIOM 2.0 is made with the innovative PHORENE™ midsole material.

PRODUCT WEIGHT:
335 g (women’s size 37)
RECOMMENDED RETAIL PRICE:
140,00 €
AVAILABLE IN STORES:
December 2021
What makes your product a perfectly developed PIECE OF GEAR FOR WOMEN?

All of ECCO’s footwear is built on an anatomical last that follows the shape of the foot. Our different product groups have unique lasts that are adjusted to cater the needs for the specific activity and audience that the shoe is designed for. With our FluidForm™ injection process, we can ensure that this anatomical shape becomes the essence of every shoe and creates the instant comfort that we are known for.

In order to ensure this comfort for the women’s foot, ECCO uses different last for men and women. The female last is shaped slightly lightly narrower and follows the curves of her foot.

ECCO | BIOM 2.0 BREATHRU
ECCO | BIOM 2.0 BREATHRU
ECCO | BIOM 2.0 BREATHRU

"What MATERIALS is your product made off? "

Upper construction: BREATHRU performance mesh that allows for breathability, increasing airflow and moisture transfer which creates a perfect flexible material for movement. This textile upper is complemented with textile lining and leather detailing.Midsole: ECCO P.U. PHORENE™ midsole for rebound and energy returnOutsole: Rubber outsole for traction and durability

"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "

By being in control over our own supply chain, we as ECCO can continuously improve our environmental impact and can ensure ethical treatment of our employees – all the way from the Gold-Rated tanneries down to the retail locations. Many initiatives have been and are currently being rolled out, including the use of water-saving and -recycling systems, installment of solar panels and production of our own biogas to reduce the consumption of natural gas. With innovation part of ECCO’s DNA, we also takes bigger strides to shake up this sometimes traditional industry. The highlight of the innovation efforts is our DriTan technology, which significantly reduces the water consumption of the tanning process, with as much as 25 million liters of water saved annually in one tannery alone. However, this is yet one step with new innovative procedures currently being developed to further reduce our water and chemical usage. Mentioned in ECCO’s Annual Report 2020: “ continuation of ECCO‘s efforts over many years to constantly create a more sustainable footprint, efforts were taken one step further and a number of ambitious environmental targets were set. By 2030, ECCO aims to run on renewable energy and in its tanneries use bio-based chemicals and closed-loop water systems only, a real breakthrough in our industry.” Corporate Governance Policy: Major focus on the development of the appropriate skills at all levels of the organization. Animal Welfare: ECCO and KT Trading (sister company) have, for some years, pursued a policy of high animal welfare and standards from its suppliers. Prefers to by raw material from a selected group of suppliers who all have demonstrated the highest level of welfare. Code of Conduct:

1. ECCO is a guest in each of the countries in which it operates and respects the local culture.
2. ECCO supports, respects and takes a proactive approach to protecting internationally defined human rights.
3. ECCO respects equal opportunities and fights discrimination in the workplace.
4. ECCO respects the individual’s right to religious freedom.
5. ECCO respects the right to freedom of association.
6. ECCO wishes to provide employees with a workplace free of harassment or abuse and condemns any form of enforced labour.
7. ECCO supports the UN Convention on the Rights of the Child.
8. ECCO provides training, education and further development of human resources at all levels.
9. ECCO aims to be a leader within the environment, health and safety and supports sustainable development.
10. ECCO wishes to ensure that it complies with all relevant laws and regulations. Sourcing and Procurement Policy Advises its employees how to deal with procurement, to ensure, that ECCO only uses good, reliable vendors who offer competitive terms, but also are prepared to adhere strictly to ECCO’s Code of Conduct and other relevant ECCO policies and standards. Personal Data Protection ECCO has through its PERSONAL DATA COMPLIANCE PROGRAMME made clear commitments to protect employees personal data.

"We know there are FUN FACTS and / or a BACKSTORY! Please share!"

The BIOM 2.0 is the evolution of our BIOM® NATURAL MOTION® technology. The BIOM 2.0 launched in SS21, and brought the technology up to modern standards while keeping the key technology in its core. The new update features a full ground contact outsole to provide great stability. The distinctive, asymmetric midsole design gives full support by holding your midfoot in place through the side-frame in the middle of the shoe, and your heel through the unique wrap-around design of the sole. Meanwhile, with cleverly located flex-zones, the shoe remains fully flexible. After introducing Gore-Tex to the platform in AW21, the newest SS22 edition is the next evolution of this product group. By introducing the BREATHRU concept on this platform, we can ensure great breathability on this group that is perfect for the summer weather.

ECCO | BIOM 2.0 BREATHRU

BIOM 2.0 BREATHRU

ECCO
Category:
FOOTWEAR
summer 2021
We asked the Brands a few questions about their product and their company. This is what they told us:

Let your foot breathe all summer in the new, high-performance ECCO BIOM 2.0. With the BREATHRU concept and specially engineered mesh uppers that manage moisture, this highly versatile outdoor shoe will keep your foot cool and comfortable. Your foot will activate its natural systems for shock absorption and motion, thanks to ECCO’s BIOM® NATURAL MOTION® Technology. For superb energy return, the ECCO BIOM 2.0 is made with the innovative PHORENE™ midsole material.

PRODUCT WEIGHT:
335 g (women’s size 37)
RECOMMENDED
RETAIL PRICE:
140,00 €
AVAILABLE IN STORES:
December 2021
What makes your product a perfectly developed PIECE OF GEAR FOR WOMEN?

All of ECCO’s footwear is built on an anatomical last that follows the shape of the foot. Our different product groups have unique lasts that are adjusted to cater the needs for the specific activity and audience that the shoe is designed for. With our FluidForm™ injection process, we can ensure that this anatomical shape becomes the essence of every shoe and creates the instant comfort that we are known for.

In order to ensure this comfort for the women’s foot, ECCO uses different last for men and women. The female last is shaped slightly lightly narrower and follows the curves of her foot.

ECCO | BIOM 2.0 BREATHRU
ECCO | BIOM 2.0 BREATHRU
ECCO | BIOM 2.0 BREATHRU

"What MATERIALS is your product made off? "

Upper construction: BREATHRU performance mesh that allows for breathability, increasing airflow and moisture transfer which creates a perfect flexible material for movement. This textile upper is complemented with textile lining and leather detailing.Midsole: ECCO P.U. PHORENE™ midsole for rebound and energy returnOutsole: Rubber outsole for traction and durability

"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "

By being in control over our own supply chain, we as ECCO can continuously improve our environmental impact and can ensure ethical treatment of our employees – all the way from the Gold-Rated tanneries down to the retail locations. Many initiatives have been and are currently being rolled out, including the use of water-saving and -recycling systems, installment of solar panels and production of our own biogas to reduce the consumption of natural gas. With innovation part of ECCO’s DNA, we also takes bigger strides to shake up this sometimes traditional industry. The highlight of the innovation efforts is our DriTan technology, which significantly reduces the water consumption of the tanning process, with as much as 25 million liters of water saved annually in one tannery alone. However, this is yet one step with new innovative procedures currently being developed to further reduce our water and chemical usage. Mentioned in ECCO’s Annual Report 2020: “ continuation of ECCO‘s efforts over many years to constantly create a more sustainable footprint, efforts were taken one step further and a number of ambitious environmental targets were set. By 2030, ECCO aims to run on renewable energy and in its tanneries use bio-based chemicals and closed-loop water systems only, a real breakthrough in our industry.” Corporate Governance Policy: Major focus on the development of the appropriate skills at all levels of the organization. Animal Welfare: ECCO and KT Trading (sister company) have, for some years, pursued a policy of high animal welfare and standards from its suppliers. Prefers to by raw material from a selected group of suppliers who all have demonstrated the highest level of welfare. Code of Conduct:

1. ECCO is a guest in each of the countries in which it operates and respects the local culture.
2. ECCO supports, respects and takes a proactive approach to protecting internationally defined human rights.
3. ECCO respects equal opportunities and fights discrimination in the workplace.
4. ECCO respects the individual’s right to religious freedom.
5. ECCO respects the right to freedom of association.
6. ECCO wishes to provide employees with a workplace free of harassment or abuse and condemns any form of enforced labour.
7. ECCO supports the UN Convention on the Rights of the Child.
8. ECCO provides training, education and further development of human resources at all levels.
9. ECCO aims to be a leader within the environment, health and safety and supports sustainable development.
10. ECCO wishes to ensure that it complies with all relevant laws and regulations. Sourcing and Procurement Policy Advises its employees how to deal with procurement, to ensure, that ECCO only uses good, reliable vendors who offer competitive terms, but also are prepared to adhere strictly to ECCO’s Code of Conduct and other relevant ECCO policies and standards. Personal Data Protection ECCO has through its PERSONAL DATA COMPLIANCE PROGRAMME made clear commitments to protect employees personal data.

"We know there are FUN FACTS and / or a BACKSTORY! Please share!"

The BIOM 2.0 is the evolution of our BIOM® NATURAL MOTION® technology. The BIOM 2.0 launched in SS21, and brought the technology up to modern standards while keeping the key technology in its core. The new update features a full ground contact outsole to provide great stability. The distinctive, asymmetric midsole design gives full support by holding your midfoot in place through the side-frame in the middle of the shoe, and your heel through the unique wrap-around design of the sole. Meanwhile, with cleverly located flex-zones, the shoe remains fully flexible. After introducing Gore-Tex to the platform in AW21, the newest SS22 edition is the next evolution of this product group. By introducing the BREATHRU concept on this platform, we can ensure great breathability on this group that is perfect for the summer weather.

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