Norrøna | Lofoten 28
© KontraPixel | Miriam Mayer

Lofoten 28

Logo Norrøna
Category:
HARDWARE

We asked the Brands a few questions about their product and their company. This is what they told us:

Our most durable, fully-featured ski/snowboard pack designed in a shorter back length for women. This rugged backpack is made for freeride and ski touring but is also suitable for general outdoor and trekking activities. The main fabric is highly durable ECONYL® material which offers premium quality and closed-loop regeneration processes. The 320D recycled nylon has a PU coating of 2.000mm and consists of 100% regenerated nylon yarn derived from pre and post-consumer waste such as discarded fishing nets and other nylon waste (among others coming from Norway). The pack has a big main compartment, spacious top compartment, a sectioned compartment for your avalanche equipment, and an easily accessible bottom compartment perfect for crampons and a rope. It’s made for carrying both ski and snowboard, and you can decide whether you want to attach them to the side or front. You have easy access to the main compartment from a zippered entrance in the back. Here, you’ll find a dedicated hydration pocket connected with a sleeve down the carrying strap. There is an integrated helmet net that can be mounted on the front or underneath the pack and the net is designed to prevent snow from getting inside your helmet. Other functional features include compression straps on the side, two ice ax attachments, shaped back panels, a hip belt with pocket, and a chest strap. You can easily hide away the straps in a little slit pocket if you need the pack for everyday use. The pack has a shorter back than the lofoten 30L with a slightly narrower shoulder strap placement.
PRODUCT WEIGHT:
1.350g
RECOMMENDED
RETAIL PRICE:
299€ / 319 CHF
AVAILABLE IN STORES:
01.09.2022
What makes your product a perfectly developed PIECE OF GEAR FOR WOMEN?

The pack has a shorter back length with a slightly narrower shoulder strap placement for a better female fitting.

Norrøna | Lofoten 28

"What MATERIALS is your product made off? "

- Main Material: recycled Polyamide (Econyl), 2.000mm water column, C0 DWR treatment - Lining: recycled Polyester, 1.000mm water column, C0 DWR treatment

"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "

COMPANY: Without nature, there’s no us. As a family-owned outdoor company established on our love for nature, high quality and long lasting products, environmental responsibility has been in our DNA since the beginning in 1929.

Norrøna’s ambition is to be a leader in environmental and social responsibility within the outdoor industry, and we offer products made according to the highest environmental and ethical standards. Corporate social responsibility is an integrated part of operations, and we are transparent. CSR is a fundament in our strategy and we will report on our progress in our Road Map annually.

Some interesting facts:
- CSR 2020 Road Map: https://www.norrona.com/globalassets/03-about/csr/csr-2.0/roadmap/road-map_final_v2.pdf
- Higg Index Member: https://www.norrona.com/de-DE/uber-norrona/verantwortung/higg/
- Product repairs since 1929: See Road Map, p. 24
- 1% for nature initiative: https://www.norrona.com/de-DE/uber-norrona/1-for-nature/

And many more infos here: https://www.norrona.com/de-DE/uber-norrona/verantwortung/

PRODUCT: Recylced main & liner materials.
More Info here: https://www.norrona.com/de-DE/highlights/collections/backpacks/     

"We know there are FUN FACTS and / or a BACKSTORY! Please share!"

Kathrine Tollefsen (Sales Team Norway) who tested the prototype on several occasions: „Finally a ski pack with a back length that fit‘s me!“ We saw that issue occurring for Women with back lengths on especially ski packs during product tests & feedbacks. We understand there are differences between genders in many ways and often the design & development focus may have been to male concentrated. In the last years we have concentrated on designing products specially made for women or adapting them to their needs instead of “one fits all”.

Norrøna | Lofoten 28
© KontraPixel | Miriam Mayer

Lofoten 28

Logo Norrøna
Category:
HARDWARE
We asked the Brands a few questions about their product and their company. This is what they told us:

Our most durable, fully-featured ski/snowboard pack designed in a shorter back length for women. This rugged backpack is made for freeride and ski touring but is also suitable for general outdoor and trekking activities. The main fabric is highly durable ECONYL® material which offers premium quality and closed-loop regeneration processes. The 320D recycled nylon has a PU coating of 2.000mm and consists of 100% regenerated nylon yarn derived from pre and post-consumer waste such as discarded fishing nets and other nylon waste (among others coming from Norway). The pack has a big main compartment, spacious top compartment, a sectioned compartment for your avalanche equipment, and an easily accessible bottom compartment perfect for crampons and a rope. It’s made for carrying both ski and snowboard, and you can decide whether you want to attach them to the side or front. You have easy access to the main compartment from a zippered entrance in the back. Here, you’ll find a dedicated hydration pocket connected with a sleeve down the carrying strap. There is an integrated helmet net that can be mounted on the front or underneath the pack and the net is designed to prevent snow from getting inside your helmet. Other functional features include compression straps on the side, two ice ax attachments, shaped back panels, a hip belt with pocket, and a chest strap. You can easily hide away the straps in a little slit pocket if you need the pack for everyday use. The pack has a shorter back than the lofoten 30L with a slightly narrower shoulder strap placement.

PRODUCT WEIGHT:
1.350g
RECOMMENDED
RETAIL PRICE:
299€ / 319 CHF
AVAILABLE IN STORES:
01.09.2022
What makes your product a perfectly developed PIECE OF GEAR FOR WOMEN?

The pack has a shorter back length with a slightly narrower shoulder strap placement for a better female fitting.

Norrøna | Lofoten 28
Norrøna | Lofoten 28
Norrøna | Lofoten 28

"What MATERIALS is your product made off? "

- Main Material: recycled Polyamide (Econyl), 2.000mm water column, C0 DWR treatment - Lining: recycled Polyester, 1.000mm water column, C0 DWR treatment

"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "

COMPANY: Without nature, there’s no us. As a family-owned outdoor company established on our love for nature, high quality and long lasting products, environmental responsibility has been in our DNA since the beginning in 1929.

Norrøna’s ambition is to be a leader in environmental and social responsibility within the outdoor industry, and we offer products made according to the highest environmental and ethical standards. Corporate social responsibility is an integrated part of operations, and we are transparent. CSR is a fundament in our strategy and we will report on our progress in our Road Map annually.

Some interesting facts:
- CSR 2020 Road Map: https://www.norrona.com/globalassets/03-about/csr/csr-2.0/roadmap/road-map_final_v2.pdf
- Higg Index Member: https://www.norrona.com/de-DE/uber-norrona/verantwortung/higg/
- Product repairs since 1929: See Road Map, p. 24
- 1% for nature initiative: https://www.norrona.com/de-DE/uber-norrona/1-for-nature/

And many more infos here: https://www.norrona.com/de-DE/uber-norrona/verantwortung/

PRODUCT: Recylced main & liner materials.
More Info here: https://www.norrona.com/de-DE/highlights/collections/backpacks/     

"We know there are FUN FACTS and / or a BACKSTORY! Please share!"

Kathrine Tollefsen (Sales Team Norway) who tested the prototype on several occasions: „Finally a ski pack with a back length that fit‘s me!“ We saw that issue occurring for Women with back lengths on especially ski packs during product tests & feedbacks. We understand there are differences between genders in many ways and often the design & development focus may have been to male concentrated. In the last years we have concentrated on designing products specially made for women or adapting them to their needs instead of “one fits all”.

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