"The backpack from Norrøna scores in points of purpose, material selection and above all in design. It´s the perfect skitouring backpack. It is not to heavy and it is definetly designed for women. With a wide back opening it is very easy to access. Due to the clean and modest design multiple purpose use seems very possible.
Concerning material selection the Lofoten 28 is using the ecological material Econyl. Nylon waste from landfills and oceans is used. The design is very clean, the access to the safety compartement is clearly visible due to a different zipper color. There are no unnecessary straps. The fit is very women specific for narrow shoulders and fits perfectly. Every detail is kept really clear. Even if it looks very clear and simple it has all technical details a skitouring backpack needs.”
The pack has a shorter back length with a slightly narrower shoulder strap placement for a better female fitting.
"What MATERIALS is your product made off? "
- Main Material: recycled Polyamide (Econyl), 2.000mm water column, C0 DWR treatment - Lining: recycled Polyester, 1.000mm water column, C0 DWR treatment
"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "
COMPANY: Without nature, there’s no us. As a family-owned outdoor company established on our love for nature, high quality and long lasting products, environmental responsibility has been in our DNA since the beginning in 1929.
Norrøna’s ambition is to be a leader in environmental and social responsibility within the outdoor industry, and we offer products made according to the highest environmental and ethical standards. Corporate social responsibility is an integrated part of operations, and we are transparent. CSR is a fundament in our strategy and we will report on our progress in our Road Map annually.
Some interesting facts:
- CSR 2020 Road Map: https://www.norrona.com/globalassets/03-about/csr/csr-2.0/roadmap/road-map_final_v2.pdf
- Higg Index Member: https://www.norrona.com/de-DE/uber-norrona/verantwortung/higg/
- Product repairs since 1929: See Road Map, p. 24
- 1% for nature initiative: https://www.norrona.com/de-DE/uber-norrona/1-for-nature/
And many more infos here: https://www.norrona.com/de-DE/uber-norrona/verantwortung/
PRODUCT: Recylced main & liner materials.
More Info here: https://www.norrona.com/de-DE/highlights/collections/backpacks/
"We know there are FUN FACTS and / or a BACKSTORY! Please share!"
Kathrine Tollefsen (Sales Team Norway) who tested the prototype on several occasions: „Finally a ski pack with a back length that fit‘s me!“ We saw that issue occurring for Women with back lengths on especially ski packs during product tests & feedbacks. We understand there are differences between genders in many ways and often the design & development focus may have been to male concentrated. In the last years we have concentrated on designing products specially made for women or adapting them to their needs instead of “one fits all”.
"The backpack from Norrøna scores in points of purpose, material selection and above all in design. It´s the perfect skitouring backpack. It is not to heavy and it is definetly designed for women. With a wide back opening it is very easy to access. Due to the clean and modest design multiple purpose use seems very possible.
Concerning material selection the Lofoten 28 is using the ecological material Econyl. Nylon waste from landfills and oceans is used. The design is very clean, the access to the safety compartement is clearly visible due to a different zipper color. There are no unnecessary straps. The fit is very women specific for narrow shoulders and fits perfectly. Every detail is kept really clear. Even if it looks very clear and simple it has all technical details a skitouring backpack needs.”
The pack has a shorter back length with a slightly narrower shoulder strap placement for a better female fitting.
"What MATERIALS is your product made off? "
- Main Material: recycled Polyamide (Econyl), 2.000mm water column, C0 DWR treatment - Lining: recycled Polyester, 1.000mm water column, C0 DWR treatment
"Tell us more about your COMPANY / PRODUCT SUSTAINABILITY... "
COMPANY: Without nature, there’s no us. As a family-owned outdoor company established on our love for nature, high quality and long lasting products, environmental responsibility has been in our DNA since the beginning in 1929.
Norrøna’s ambition is to be a leader in environmental and social responsibility within the outdoor industry, and we offer products made according to the highest environmental and ethical standards. Corporate social responsibility is an integrated part of operations, and we are transparent. CSR is a fundament in our strategy and we will report on our progress in our Road Map annually.
Some interesting facts:
- CSR 2020 Road Map: https://www.norrona.com/globalassets/03-about/csr/csr-2.0/roadmap/road-map_final_v2.pdf
- Higg Index Member: https://www.norrona.com/de-DE/uber-norrona/verantwortung/higg/
- Product repairs since 1929: See Road Map, p. 24
- 1% for nature initiative: https://www.norrona.com/de-DE/uber-norrona/1-for-nature/
And many more infos here: https://www.norrona.com/de-DE/uber-norrona/verantwortung/
PRODUCT: Recylced main & liner materials.
More Info here: https://www.norrona.com/de-DE/highlights/collections/backpacks/
"We know there are FUN FACTS and / or a BACKSTORY! Please share!"
Kathrine Tollefsen (Sales Team Norway) who tested the prototype on several occasions: „Finally a ski pack with a back length that fit‘s me!“ We saw that issue occurring for Women with back lengths on especially ski packs during product tests & feedbacks. We understand there are differences between genders in many ways and often the design & development focus may have been to male concentrated. In the last years we have concentrated on designing products specially made for women or adapting them to their needs instead of “one fits all”.
